A practitioner first. A trainer because the work is worth sharing.
I’m Jon Goodey, founder of Indexify. My background spans software development, statistical analysis and marketing intelligence.
I build practical AI systems for research, applications, marketing and reporting. The training comes from doing that work for real, testing what fails and turning the strongest approaches into workflows other people can use. Indexify also retains the search, analytics, PR and conversion work that gives those systems commercial context.
Work with Jon
Founder-led
Strategy through implementation
How we work
The method stays the same across training, AI implementation and digital growth: understand the work, make the decisions explicit, build what matters and verify the result.
Understand
We start with the people, process, data and commercial result rather than a preferred AI tool or a pre-written solution.
Strategise
Opportunities are prioritised by value, feasibility, risk and adoption effort, with clear ownership and measures.
Execute
We train, prototype or implement with the people involved, then document, verify and improve what works.
Working principles
The standards behind the training, implementation and digital work.
Evidence before certainty
We test the claim, inspect the result and say when the evidence is incomplete.
Clear ownership
You should know what is being done, why it matters and who is responsible for the next decision.
Practical
Useful work has to survive beyond the workshop, proposal or demonstration.
Learning through the work
Methods improve through real use, review and honest attention to what did not work.
What Indexify does
Practical AI adoption, supported by the search, analytics and conversion experience needed to connect it to commercial work.
Marketing Analytics
Data auditing, GA4 setup, attribution, and performance dashboards.
SEO & Technical
Keyword intelligence, site architecture, and technical optimisation.
Digital PR
Data journalism and earned media in major publications.
SEO Training
Professional SEO courses for UK businesses from £495.
AI Training
ChatGPT, Claude, and AI tools for marketing from £495.
View all services
Explore our full range of marketing intelligence services.
A separate home for continuing learning
AI Essentials lives on jongoodey.com.
Indexify is the organisational training, consultancy and implementation business. Jon's wider practical AI learning programme and personal work have their own site.
What are you trying to improve?
Bring the workflow, team problem or growth challenge. We will suggest the smallest useful next step.